TBWA On-Street Poster Campaign for iRF

Our friends at TBWA in Zurich are always full of good ideas for the Festival, and one of them certainly was the Street Poster Campaign. Art Director Frederick Rossmann, Andy Hostettler and their team came up with the poignant idea of using the perforated manholes as images for loudspeakers, and complementing them with prints of radios, plastering them right across Zurich. If that wasn’t enough of an idea, they hung small transistor radios inside the manholes and let them play music, further emphasising the slogan also printed on the radio images “Listen to sounds down under” referring to one of the Festival’s radio guests KISS FM from Melbourne. Nice one TBWA!!! More to the article on the IRF Street Poster Campaign by TBWA Zurich here… More about TBWA Zurich here… more…

USA College Radio Partner

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IRF14 Campus Radio Winner

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IRF 2014 Video Diary

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MINI moments with Clifford

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MINI moments with Meta

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Re-live the IRF in Pictures

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SRF Virus Mixes

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IRF Speaker Gabby Sanderson

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Swatch Pop-up Radio

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Zurich Openair 2014

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Online Radio Awards 2014

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Campus Radio Winner 2014

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Sound of India Contest

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Radio Legend Röbi Koller

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DJ Premier & 98.8 Kiss FM Berlin Party Friday 5th Sep

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Radio Pioneer Tony Prince

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IRF Speaker Normski

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IRF Speaker Nik von Frankenberg

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